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Files IP Protection in Advance of CBD Beverage Launch on August 27, 2018

American Premium Water Corp. (OTC:HIPH) Files IP Protection in Advance of CBD Beverage Launch on August 27, 2018

PLAYA VISTA, Calif., Aug. 08, 2018 (GLOBE NEWSWIRE) -- American Premium Water Corporation (OTC Pink:HIPH) (the “Company”) announces that the Company filed for intellectual property protection on August 7th in advance of the launch of LALPINA Hydro CBD on August 27th. This step will ensure the Company is safeguarded when it releases its market front running CBD products later this month. The Company also named David Schechtmann as President.

Ryan Fishoff, CEO of American Premium Water Corporation, commented, “The Company has filed the IP for LALPINA CBD products. This is another necessary and critical step in advance of our launch of LALPINA Hydro CBD. We want to take all necessary steps to protect our first to market advantage. Like I said last month when we announced the launch date, I cannot wait to begin the next phase of this process to begin selling this product. From conversations with industry leaders and investors, there is so much interest in the space, and it’s quite staggering how much the CBD market is growing on a weekly and monthly basis. I am happy to announce that the Company has formally added David Schechtmann as President of American Premium Water Corporation. His addition will be great for the company as we begin to ramp up the rollout of LALPINA Hydro CBD. He (David) will be a key asset with his legal background as we are in the process of evaluating several CBD related acquisitions. I am excited to work with David and I am very excited for the future holds for the Company in the near and long term.”


Mr. Schechtmann, who has advised the Company since shortly after its inception as American Premium Water in 2013, is a licensed lawyer in two states. Mr. Schechtmann will begin his position effective August 9th. In addition to his time advising the Company over the past five years, he has worked in a number of branding and social capabilities. His experience and abilities are a tremendous addition to the Company’s management team. Mr. Schechtmann will report directly to CEO Ryan Fishoff.


“David is a tremendous addition to the management team. I am so happy to have him aboard. He will be a tremendous asset to the Company and myself, as we continue to move forward with the strategy that I outlined earlier this year. Adding David will increase the Company’s bandwidth to evaluate more acquisitions and continue to dedicate resources to the Company’s existing brands (LALPINA, Gents, Worthy, FashionCoinX) and continue to grow them. Right now as we prepare for the launch of LALPINA CBD, David’s hire will free me up to focus on the ramp of this product that is extremely critical to shareholder value,” added Mr. Fishoff.


The Company first announced its creation of a CBD prototype during the week of Super Bowl LII. Delivering the CBD prototype was one of the keystone achievements of Mr. Fishoff’s first year as CEO, and an integral part of the “Brand. Luxury. Lifestyle” strategy that was released to the investor community earlier this year. CBD, the natural phytocannabinoid extracted from cannabis, is extracted from the stalk of a hemp plant and must have less than 0.3 percent THC, which allows it to be sold in states where cannabis isn’t legal. CBD can be as an all-natural alternative to opioids. Studies have shown that CBD can be a natural remedy for such ailments as asthma, insomnia, anxiety, depression, arthritis, among others maladies. The CBD market, which generated $820 million of sales in 2017, is projected to grow at 54% CAGR to $3 billion in 2020 according to Greenware Advisors, a large subsector in the overall $25 billion cannabis industry.


For a more in-depth look at American Premium’s long-term strategy, please view this interview that Mr. Fishoff conducted on the floor of the NASDAQ exchange with former Wall Street Journal reporter, Jane King: https://www.youtube.com/watch?time_continue=8&v=4AfhDCjQbdI


American Premium Water Corp. is the public holding trading company that owns LALPINA HYDRO, LALPINA HYDRO CBD, Gents, Worthy, and FashionCoinX.


Please follow us on our social media outlets listed below:

@americanpremium @lalpinabrands @GentsCo @FashionCoinX #Gentsco #lalpinahydrogen

For more information on American Premium Water Corporation / HIPH, go to: http://www.lalpinahydrogen.com/investor-page.html


Gents The New York-based Gents is a producer of luxury hats and other fine accessories and apparel. Their line is carried in over 200 retail outlets internationally, including Bloomingdale’s (NYSE:M), Nordstrom (NYSE:JWN), and Saks Fifth Avenue (TSE:HBC).


Visit the website below to learn more: https://www.gentsco.com


@GentsCo #GentsCo


Safe Harbor Notice: Certain statements contained herein are “forward-looking statements” (as defined in the Private Securities Litigation Reform Act of 1995). American Premium Water Corporation cautions that statements made in this news release constitute forward-looking statements and makes no guarantee of future performance. Forward-looking statements are based on estimates and opinions of management at the time statements are made. These statements may address issues that involve significant risks, uncertainties, estimates and assumptions made by management. Actual results could differ materially from current projections or implied results. American Premium Water Corporation undertakes no obligation to revise these statements following the date of this news release. Additional details of the Company's business can be found in its public disclosures as a reporting issuer under the Securities Exchange Act of 1934 filed with the Securities and Exchange Commission's ("SEC") EDGAR database.


This press release is issued on behalf of the Board of Directors of American Premium Water Corporation.


Disclaimer Regarding Forward-Looking Statements: Certain statements in this press release, on American Premium Water Corporation’s (“APWC”) website and other oral and written statements made by APWC from time to time are “forward-looking statements” as that term is defined in Section 27A of the United States Securities and Exchange Act of 1933, as amended, and Section 21E of the United States Securities and Exchange Act of 1934, as amended. Forward-looking statements include, without limitation, statements regarding beliefs, objectives, intentions, goals, plans, strategies, financial projections, any other statements regarding the future and any statements that are not purely historical. These statements are only predictions and involve known and unknown risks, uncertainties, and other factors that may cause our actual results to differ materially from those expressed or implied by such forward-looking statements. Given these uncertainties, you should not place undue reliance on these forward-looking statements. Forward-looking statements speak only as of the date on which they are made, and APWC expressly disclaims any obligation to update or revise any forward-looking statements to reflect events or circumstances after the date thereof. All forward-looking statements, whether written or oral and whether made by or on behalf of the APWC, are expressly qualified by these cautionary statements. Forward-looking statements involve risks and uncertainties which could cause actual results or outcomes to differ materially from those expressed in the forward-looking statements. APWC’s expectations, beliefs and projections are expressed in good faith and are believed by the APWC to have a reasonable basis, but there can be no assurance that management's expectations, beliefs or projections will result or be achieved or accomplished. A variety of factors, many of which are beyond APWC’s control, affect APWC’s operations, performance, business strategy and results and could cause the actual results, performance or achievements of APWC to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements. For APWC, particular uncertainties arise, amongst others but not limited to and not in any order of importance, from: (i) focusing on and allocating more resources on certain target markets; (ii) the possibility to raise further equity and debt to fund future growth; (iii) changes in demand for APWC’s products; (iv) performance issues with key suppliers, affiliates, agents, advisors or subcontractors; (v) changes in government changes in laws or regulations to which APWC or its suppliers are subject, including environmental laws and regulations relating to water or water sources; and (vi) the inability to complete announced acquisitions, difficulty or unanticipated expenses in connection with integrating acquired businesses and the risk that anticipated synergies and opportunities as a result of acquisitions will not be realized or the risk that acquisitions do not perform as planned, including, for example, the risk that acquired businesses will not achieve revenue projections.


THIS NEWS RELEASE HAS BEEN PREPARED BY APWC’S MANAGEMENT, WHO TAKES FULL RESPONSIBILITY FOR ITS CONTENTS. NO SECURITIES REGULATORY AUTHORITY HAS APPROVED OR DISAPPROVED OF THE CONTENTS OF THIS NEWS RELEASE. THIS NEWS RELEASE SHALL NOT CONSTITUTE AN OFFER TO SELL OR THE SOLICITATION OF AN OFFER TO BUY NOR SHALL THERE BE ANY SALE OF THESE SECURITIES IN ANY JURISDICTION IN WHICH SUCH OFFER, SOLICITATION OR SALE WOULD BE UNLAWFUL PRIOR TO REGISTRATION OR QUALIFICATION UNDER THE SECURITIES LAWS OF ANY SUCH JURISDICTION.


Contact Information: American Premium Water Corporation 12777 Jefferson Blvd. Suite 300 Playa Vista, CA 90066-7408 (888)-983-0054


Stock Symbol:HIPHGeneral Inquiries:info@americanpremiumwater.comInvestor Relations: ir@americanpremiumwater.comCompany Website:http://www.lalpinahydrogen.com/investor-page.htmlTwitter: @americanpremium, @lalpinawaterInstagram:#lalpinahydrogen

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